We Will Find Your Audience. Whoever they may be.
The world of business is rapidly changing, and the pace of change is accelerating. New industries are emerging. New jobs are created and eliminated daily. In this dynamic marketplace, it can be very difficult to accurately define and properly target the right respondents for a survey, let alone find them and get them to respond
At IRB, we have got the tools, methods, and technology to tackle this problem.
We are well-equipped for:
Quota
Management
Pre-screening
Audiences
Retaining
Respondents
Maintaining Records
of Participants
Mobile
Surveys
Re-allowing
Respondents
Our Sampling Method
Multiple scouting procedures are deployed to find and acquire the right candidates for surveys
Survey Invitation
(Online Surveys)
We identify likely candidates for particular surveys from our existing data and invite them to participate. As a trusted source for emails, we have a high open and response rates
Survey Portal
(Online Surveys)
All panelists are members of our online community where they can find active surveys and get instantly rewarded making them proactively participate
Routing
(Online Surveys)
Our internal routing technology automatically offers respondents from one survey an opportunity to participate in another one, based on the criteria we set
Telephonic
(CATI)
We have strong network of well trained and expert interviewers to conduct CATI, covering both B2B and B2C research requirement. We also maintain the track record of our CATI respondents through an in-house portal and real time quality check. Our interviewers cover various regions and can pilot the interview in various languages based on the requirements
Personal
(CAPI)
Our maintained network of professional tech savvy interviewers can conduct a detailed personal interview for both B2B or B2C audience (IRB Database) flawlessly. We have and can work on the list of focus group provided by clients without ever compromising on quality and security
Sample Pool
Opinion Bureau
Our proprietary panel opinionbureau.com is the primary source of our sample pool. We securely recruit only double opt-in and approved panelists to ensure participation of genuinely interested members
Online Survey Bureau Traffic
Online Survey Bureau Traffic (OSBT) is the secondary source of our sample pool. We attract respondents to our OSBT portal from social media, affiliate networks and digital advertising, which helps us target survey participants based on their demographic criteria. Our proprietary software tool helps us route the right respondent to the respective surveys